Who doesn’t love a full face of makeup? There’s something about getting all dolled up, that can leave us feeling extra glam. As much fun as I have with makeup, there are days when I want to keep it simple. Those days when you don’t have time to fuss with multiple products or have the time to spend hours creating an elaborate look. I’ve created the perfect 10-minute face, using a few essentials from It Cosmetics. These quick and easy products get me out the door sooner, yet still allow me to feel fabulous and put together.
Just because we’re in a hurry, doesn’t mean we should skip a primer. It only takes an extra few seconds to apply and can add major moisturizing benefits. It Cosmetics Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum walks the line between primer and skincare, as it’s formulated with an array of skin-loving ingredients to help nourish, hydrate and prep the skin, but also helps lock and seal everything into place for all day staying power. For those with extremely dry skin, or even those looking for a little extra hydration this winter, this primer will instantly set the stage for a flawless makeup application. With the vitamins and essential oils, it will help keep your skin soft, supple and youthful all day. Its lightweight texture instantly absorbs into the skin, leaving it incredibly silky, almost velvet like and creates a slick surface for your foundation to adhere to better. It retails for $49.
As much as I try to let my skin breathe a few times a week, I still look for products that can help me achieve an even and flawless complexion. It Cosmetics Your Skin But Better CC+ is my go-to foundation when I want to pare down my routine, while still achieving coverage. This cult favourite features a unique colour correcting, anti-aging, ultra-hydrating formula with both broad spectrum SPF 50 UVA and UVB protection that delivers full coverage with the tiniest amount. It instantly enhances your natural beauty, while smoothing and moisturizing the skin for an almost brightening effect. Unlike thick and fussy foundations, that require a makeup sponge or brush to apply and blend out, this rich and creamy texture can be applied with your fingertips. It helps to diminish the appearance of fine lines and pores, while creating a radiant and luminous glow. Quickly conceal and camouflage imperfections, like redness, dark spots and blemishes, while still letting your skin breathe. It retails for $49.
For those with slightly oilier skin, or prefer a more matte finish, try the It Cosmetics Your Skin But Better CC+ Oil-Free Matte with SPF 40. It features all the same skin-love ingredients and full coverage finish as the iconic original formula mentioned above, but with a poreless, natural-looking matte finish. Not only does it conceal imperfections for a flawless finish, it also reduces shine and control oil. Its unique formula helps to absorb excess oil, while tea tree also combats breakouts and blemishes. The more you use it, the more dramatic results you’ll see. It retails for $49.
The trick to creating a flawless finish, that doesn’t look unnatural, is to only apply concealer where it’s needed. Look for one that’s multi-purpose, meaning it offers skincare ingredients along with high-performance pigments. It Cosmetics Bye Bye Under Eye Full Coverage Waterproof Anti-Aging Concealer features a full-coverage formula that not only conceals, but hydrates and blurs imperfections. Its super-versatile, rich and creamy formula provides up to 12 hours of wear time without fading, creasing, smudging or cracking. Its slightly brightening pigments help to diminish dark circles and hyperpigmentation, while its blurring blend helps to diffuse light for a soft, smooth, almost soft-focus effect. It melts into the skin, blends out seamlessly and creates a completely flawless finish on the skin. Simply place the product on targeted areas such as around your eyes to help with bags, around the nose when red or uneven, overtop of blemishes and dark spots and blend out. It retails for $35.
Depending on my mood, I may switch up my foundation routine, but I never skip my setting powder. It Cosmetics Bye Bye Pores Poreless Finish Airbrush Pressed Powder’s incredibly lightweight, silky-smooth, translucent formula almost melts into the skin for a completely airbrush effect. Not only does it help create a seamless application process, it also helps to visibly blur the appearance of fine lines, enlarged pores and imperfections. It helps to create a second skin-like finish, while locking everything into place for maximum hold. It doubles as a blotting powder, meaning it can be applied throughout the day for touch-ups on the go. It manages to absorb excess oil, ensuring a beautifully matte finish without being overly drying. Effortlessly achieve a soft-focus, almost blurring effect for the last step in your flawless makeup look. It retails for $40.
When you’re looking for a quick and easy makeup routine, the last thing you want to be doing is, digging through multiple products looking for your blush, bronzer and highlight. I’m not saying you have to always apply all three, but it’s incredibly handy to have it all in one sleek compact. Reach for It Cosmetics Your Most Beautiful You Anti-Aging Matte Bronzer, Radiance Luminizer & Brightening Blush Palette when you want to create an array of stunning, everyday makeup looks. This versatile palette features a golden matte bronzer to help add warmth to your look, a shimmery highlighter to add a touch of radiance to your complexion for that lit-from-within glow and a peachy blush to restore that natural flush to your cheeks. All three shades pair perfectly together, taking the guesswork out of which shades work well together. Each shade is highly pigmented, true to colour, buildable and stays put all day. It retails for $49.
Having a wide selection of eyeshadow shades will help getting ready in the morning a breeze. It Cosmetics Naturally Pretty Matte Luxe Transforming Eyeshadow Palette features 14 of this-season’s hottest shades in both matte, satin and radiant pearl finishes. This extremely versatile palette is not only perfect for every day wear, it’s ideal for any special occasion, event or party. Its universally flattering hues work well on all skin tones, and can easily transition from day to night, work to play, thanks to its unique transforming pearl shade. Simply top any matte look with this altering shade to turn it into a stunning pearly finish. Have fun mixing and matching the shades to create your own unique and full customizable colour combination. It retails for $54.
I know when you think of a 10-minute makeup look, you think of skipping an eyeliner. If you reach for a liquid one, it can quickly define the eyes in less than a minute. It Cosmetics Superhero Liner delivers instant definition in a simple stroke. Its brush hair tip not only glides across the lid with ease, creating both thick, thin and cat-eye strokes with ease, its unique tip won’t fray or bleed like other formulas. Achieve precision without even trying and get incredibly close to your natural lashline like you’re a makeup professional. This is honestly one of the easiest liquid liners to use. Give the illusion of thicker, fuller lashes even before mascara. Its extremely pigmented formula ensures you’ll never have to go over the same stroke twice. It retails for $32.
Even if you’re in a rush, a good mascara can really brighten the eyes, and give the illusion of a more wide-awake appearance. It Cosmetics Superhero Elastic Stretch Volumizing Mascara instantly delivers longer, fuller thicker lashes in a single coat. Its unique twist barrel, almost stiffer brush allows you to really get into those hard to reach areas and perfectly separate each lash for mega drama. The formula is not too wet, nor is it too dry, ensuring it coats each lash with a jet-black formula quickly. It sets and dries quickly, so you don’t have that awkward moment of blinking too soon and having raccoon eyes. Easily layer, one, two or even three coats for bolder, more dramatic effects without looking clumpy. It instantly defines each lash, holds a curl without an eyelash curler and is smudge proof the entire day. It retails for $32.
Let’s finish the look off with a trio of lippies. I’m not saying you have to apply all three daily, but having a lip liner, lipstick and gloss on hand always, allows you to achieve several different looks depending on your wants and needs for that day. It Cosmetics Your Lips But Better All-Day Waterproof Lip Liner Stain in shade Pretty in Pink is the perfect every day, wearable nudy-pink. It perfectly outlines your lips to help your lipstick from feathering, but can also double as an all-over lip colour. Simply fill in entire lip and you’re out the door (of course, you can even top with a glossy for a more shiny and juicy effect). It retails for $25. As for a lipstick, It Cosmetics Blurred Lines Smooth-Fill Lipstick – Anti-Aging Creamy Lipstick in shade Naturally Pretty will go beautifully with both neutral, smokey or colourful eye looks. It features one of the most wearable, comfortable, hydrating formulas on the market today. It instantly creates a youthful, plump and bold pop of colour on the lips. It retails for $31. And finally, a girl can never go wrong with a good lip gloss. Worn alone, overtop of a liner, or in combination with a liner and lipstick, It Cosmetics Vitality Lip Flush Butter Gloss in Pretty In Pink will be your new purse lip gloss. It retails for $31.
Samantha Blatnicky Makeup & Lash Artist used every single product listed above to create this wearable, everyday makeup look!